Marketing Law Lawyers in the USA


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Marketing Law Lawyers USA - Recent Legal Articles

  • Truth in Advertising and Marketing and Other FTC Regulations
      by HG.org

    When consumers see or hear an advertisement on the Internet, radio, in print, on a billboard, on television, or anywhere else, federal law says that the ad must be truthful, not misleading, and, when appropriate, backed by scientific evidence.

  • When is it False Advertising or Just Puffing?
      by HG.org

    We have all seen commercials making claims that our common sense told us simply cannot be true. For example, miracle weight loss supplements or exercise equipment. And yet, somehow these commercials make it to television and are not immediately removed as part of a lawsuit. How is that? What is the difference between false advertising and simply inflating the truth about your product (a practice called “puffing”)?

  • Product Misrepresentation: How California Law Protects Consumers

    A Southern California woman recently made headlines after she personally sued Honda in small claims court when her car failed to live up to promise mileage standards, resulting in financially injurious consequences for her. The woman, Heather Peters, was awarded $9,867 from the small claims court judge and is encouraging others to follow her lead in making claims against Honda. A lawyer examines her case and explains the laws protecting consumers from product misrepresentation.

  • Debt Relief Websites: Are they Honest?

    Debt Relief Websites are they trouble? Make sure you review the terms and conditions of any site before agreeing.

  • Online Data: The New Oil

    The author explains behavior marketing and its possible ramifications on people.

  • Internet Marketing Law - FTC and Advertising Rules

    Marketing and Advertising on the Internet is subject to the same laws as any other medium. Sometimes people do not follow those rules, and the FTC or State AG is involved.

  • Announcing Angela Kwan Law Offices New Website

    The Angela Kwan Law Offices is pleased to announce the launch of their new website at http://www.angelakwanlaw.com/.

  • Protecting Your Trademark

    A trademark's viability depends on continued use and vigilance. When it comes to trademarks, the law has a "use it or lose it" philosophy, which makes sense in light of a trademark's role as an identifier of the source of goods and services. If there are no goods and services that are being promoted through use of the trademark, it no longer functions as one. A subsequent user can file to cancel a dormant federally registered mark, or can defend an infringement action based on abandonment.

  • 10 Things Every Internet Marketer Should Know

    The author describes the 10 things you should know to market in Internet.

  • FTC and Online Advertising/Marketing

    Internet law is a relatively new field of legal practice: state and federal courts and agencies are creating it on an ad hoc basis, attempting to fit the highly specialized disputes that arise from website development, service provider liability, copyright/trademarks, and the professional scope of online businesses and affiliate marketers into preexisting legal frameworks.