Top of City and Practice Area Directory
Only $100/Year, Per 'City + Area of Practice'


Normal Listing Position/Top of Practice Area Directory Position
Where the Top of Practice Area Directory Position Appears
Important Notice Regarding Search Results
How Much Does it Cost?
Ordering a Top of Practice Area Directory Position
Top Position of a City Directory

Put Your Law Firm in the First Position and Return Top Results

The top positions on any kind of search results page receive more attention and traffic from prospective clients. The number one position in those results receives the most attention, often far more than any of the others.

Each month, there are more than 1,100,000 unique visitors actively searching for legal services on HG.org. Your law firm can be in that Number 1 position in your city/state/country for your area(s) of practice.

Normal Listing Position & Top of Practice Area Directory Position

You May Claim Top Position for 'City + Practice Area' Directories

Regarding normal listing position/directory placement for our Premium Listings, when you first list your firm with a Premium Listing (and again when you renew your Premium Listing), it appears as follows:

USA - General Listing Placement When a Subscriber Initially Lists or Renews

  • At the beginning of your state's directory for all lawyers/law firm listings;
  • At the beginning of your city's directory for all lawyers/law firm listings; and
  • Near the beginning of the applicable directories for your city and practice areas.

Your Premium Listing then gradually drops down in all these directories as it is replaced by new subscribers and renewals in your state, city and applicable practice areas.

Only the Top Position, purchased by 'City + Practice Area' directory, remains constant for a full twelve months (or pro-rated to your firm's expiration date, when ordered later during your subscription term.) As a Premium subscriber, you can purchase a Top of Practice Area Directory position for one or more of the practice areas you cover in cities where you have paid offices.


Worldwide - general listing placement when a subscriber initially lists or renews

  • At the beginning of your country's directory for all lawyers/law firm listings;
  • At the beginning of your city's directory for all lawyers/law firm listings; and
  • Near the beginning of the applicable directories for your city and practice areas.

Your Premium Listing then gradually drops down in all these directories as it is replaced by new subscribers and renewals in your country, city and applicable practice areas.

Only the Top Position, purchased by "city + practice area" directory, remains constant for a full twelve months (or pro-rated to your firm's expiration date, when ordered later during your subscription term.) As a Premium subscriber, you can purchase a Top of Practice Area Directory position for one or more of the practice areas you cover in cities where you have paid offices.

Where Your Top of Practice Area Directory Position Appears

Your Premium Listing will appear in the Number 1 position in each of the 'City +Practice Area' directories you purchase. And as an added bonus, it will also appear at the top of your "State (or country/province) + Practice Area" directory for a limited time, at no additional cost! *See details below

Example: Ankin Law Office in Chicago purchased the Top of Practice Area Directory position for their main area of practice (Personal Injury) in their main office city for a single payment of US$100. The firm will remain in the number one spot on the Chicago Personal Injury Lawyer directory for 12 months from the date of purchase, regardless of other subscriptions or renewals.

If your firm handles clients and has physical paid offices in multiple cities, Top of Practice Area positions for your area(s) of practice can be purchased for each city. Similarly, if your firm has several areas of practice, even if they are all handled out of one office, in one city, you can purchase separate Top of Practice Area positions for each of those practice areas as well.

*USA - State + Practice Area Directory Placement

When you purchase your Top of Practice Area position, in addition to top position in the applicable 'City + Practice Area' directory, your listing will also initially appear at the top of the directory for the 'Practice Area + State' where your Top of Practice Area city is located. Over the next 12 months, your listing appears on this directory in the order of paid top position.

Therefore, as more Premium subscribers purchase Top of Practice Area Directory positions for the same practice area you have chosen, in other cities in the same state, their listing will replace yours at the top of the state directory for that practice area, and your listing gradually drops down in this directory. But it will still remain above all Premium Listings who do not have a top position.

Example: You purchase Top of Practice Area Directory for San Diego, CA Bankruptcy. Your listing initially appears at the top of the California Bankruptcy Directory. However, when another subscriber purchases a Top of Practice Area Directory position for a Bankruptcy directory in another city in California (i.e. Sacramento, CA Bankruptcy), their listing will then appear at the top of the California Bankruptcy Directory and your listing will move down in position, accordingly.

*Worldwide - Country (Province) + Practice Area Directory Placement

When you purchase your Top of Practice Area Directory position, in addition to top position in the applicable 'City + Practice Area' directory, your listing will also initially appear at the top of the directory for the 'Practice Area + Country/Province' where your Top of Practice Area Directory city is located. Over the next 12 months, your listing appears on this directory in the order of paid top position.

Therefore, as other Premium subscribers purchase Top of Practice Area Directory positions for the same practice area you have chosen, in other cities in the same country (province), their listing will replace yours at the top of the country (province) directory for that practice area, and your listing gradually drops down in this directory. But it will still remain above all Premium Listings who do not have a top position.

Example: You purchase Top of Practice Area Directory for Frankfurt, Germany Business and Industry. Your listing initially appears at the top of the Germany Business and Industry Directory. However, when another subscriber purchases a Top of Practice Area Directory position for a Business and Industry directory in another city in Germany (i.e. Munich, Germany Business and Industry), their listing will then appear at the top of the Germany Business and Industry Directory and your listing will move down in position, accordingly.

Important Notice

Please note that the Top of Practice Area Directory position is not valid for the search results obtained from the HG.org search module. When a person types keywords into the HG.org search module, the Top of the Practice Area Directory position might not appear in the results. The top position is only guaranteed to appear on the directories.

- Example of a directory for Criminal Law Firms in Chicago Illinois

https://www.hg.org/law-firms/Criminal-Law/USA-Illinois/Chicago.html

As you can see, the URL includes the name of the area of practice, the city and the state (or country). In this case, the firm who purchased the top position will appear on the directory in the Number 1 position for 12 months, at a cost of only $100

- Example of a search result in HG.org for a Criminal Law Offices in Chicago, Illinois.

If you type "Criminal Law Chicago Illinois" in the search module, the URL will be https://www.hg.org/lawfirms.asp?action=search

You will notice that the URL ends up with "search" and that there is no mention of the area of practice or location.

In this case, the firm who purchased the top listing might NOT appear at the top of the search results. The reason being that the visitor might type keywords involving different areas of practice or locations (Example: Criminal Law Oak Park Chicago or Criminal Arson Lawyer Chicago) instead of the exact wording for the directory.

Search engines capture directories instead of individual listings. When HG.org is located by a search engine, it always appears with its directories. This is why being in the Number 1 position in these directories is a very important advantage for your firm.

The top position applies per practice area and not for an entire category of practices. For example, if you buy the top position for "Personal Injury", your firm will not appear in the first position for the sub-category, Birth Injury.

Cost - $100/Year, Per 'City + Area of Practice'

The price for a Top of Practice Area Directory is $100/year per 'City + Area of Practice' directory.

Please be aware that we do not offer a "single" top position for all the directories in an entire state, province or country. And although you may purchase a Top of City Directory position for $400/year, that is a single unique directory containing all lawyers and law firms listed in that city, irrespective of practice areas. You cannot purchase all of a city's practice area directories for a single charge of $100. (See Top of City Directory Position for an overview on purchasing the No. 1 spot in your city directory for $400/year.)

Pricing is subject to change without prior notice.

Ordering a Top of Practice Area Directory Position

To order a Top of Practice Area Directory position, you must be a Premium Listing subscriber; you must have an office in the city of the applicable directory, and your Premium Listing must reflect the practice area of the directory you have chosen. However, you are not limited and may purchase multiple Top of Practice Area Directory positions for your firm, subject to availability, for US$100/year per 'City + Practice Area' directory for a full 12 months each.

Nor are you limited to only Top of Practice Area Directory Position; you may also purchase Top of City Directory Position for your office's "main" city directory for US$400/year. If you purchase Top Position(s) after you have already purchased or renewed a Premium Listing, your top position(s) will be pro-rated to your firm's listing expiration date.

You may check availability, order and pay for Top of Practice Area Directory Positions from your HG.org account. For step by step instructions, please visit How to Order the Top Position of a Practice Area Directory

HG.org screens all listing applicants for validity and reserves the right to refuse to post your listing or to remove your listing, at our discretion, if you do not adhere to our editorial guidelines and terms and conditions, or should we determine your law practice is not legitimate or misrepresents its business, services, locations, lawyers’ bio, etc. in any manner. By submitting a listing to HG.org, you confirm that you are authorizing HG.org to publish your information and that you own the copyright of the text, logos and pictures posted on HG.org and on your own website.

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